Are you looking to enhance your clients’ waiting room experience and thereby improve your customer satisfaction rates? Or perhaps you’d like to transform the image of your waiting rooms, making them appealing to clients, whilst reducing the costs spent on printed signage and notices?

Emaa’s waiting room digital signage will help you achieve this  seamlessly. By introducing cutting edge technology your organisation will also be reducing its impact on the environment.

Add waiting lists, times and updates for your customers with digital waiting room displays that can be updated by medical practitioners and support staff to help keep your customers up to date and reduce waiting dissatisfaction. Digital signage is an excellent addition to your business’ waiting room or lobby. Display appointments, information on services, local news, weather and more to provide your clients with the most pleasant visit possible.

Here’s how you can leverage the power of digital waiting room displays to keep your customers entertained, instructed, and informed in the process. 

1. Display Wait Times

One stress for a patient waiting to see a doctor is waiting for their name to be called. Whether it’s for an injury in urgent care or for a simple checkup, the uncertainty makes it all the more unpleasant.

Digital signage content on a waiting room tv reduces estimated wait times with real-time updating. Time information leads to the opportunity to visit cafes and eateries in your hospital while hungry and thirsty customers wait their turn in line, The potential earnings increase revenue as a result, and improve their overall experience in your hospital.

2. Offer advice and share educational content

Instead of printing your advice in brochures, use your dynamic signage to display them in your waiting room for your customers. This solution is much more eco-friendly, and helps keeps the area clean: no paper sheets are lying on the floor or on chairs. The economical aspect is worth considering too: saving on printing costs is always a good idea. Adding educational messages such as advice on proper dental care makes your messages more eye-catching and engaging for your customers.

3. Display your various services

Show your services and prices to clients. The content presented on your screen will help your customers discover the treatments and services you can offer. It is a great way to promote them – and to improve sales, since informed customers are more inclined to make purchases. Services and prices must be showcased to make the clients engage in a purchasing process.

4. Entertainment

Throw away all magazines to keep customers calm in a waiting room. With a digital signage network, you’re no longer confined to displaying news and live TV on your digital screens. 

To engage more, use your waiting room information screens to display things like RSS feeds and your social media accounts, YouTube videos, and weather reports. Waiting room media will be more beneficial for both you and your customers. The more entertained your visitors and customers are, the more bearable their wait will be.  And that's vital when it comes to patient satisfaction.

5. Share answers to frequently asked questions

Are your customers asking the same question in the same day? In that case, why not show the answer on the screens so that everyone knows it? Questions and their answers can be directly populated in the digital signage software as soon as you decide they are asked too frequently. The information will appear in real time on the displays. Furthermore, the automated digital display software frees up employees’ time, and they will be able to allocate it to other duties. Shared knowledge can be added to the data bank without creating duplicates and makes resources available.