Digital signage for car parking facilities is a relatively untouched goldmine, brimming with the potential to enhance the customer experience, exploit new advertising and revenue generating opportunities and improve car park security.

Bright, energy efficient outdoor LED signs will clearly mark the ENTER and EXIT lanes of your parking garage or surface lot. DO NOT ENTER and LOT FULL LED signs alert drivers to restricted driving areas. Use LED signs to identify the parking cashier area or walk up pay station to make them easier to find and the exiting process faster and more efficient. Cashier fee display signs can be integrated with most access control system equipment.

Indoor underground parking garages and above-ground parking lots provide ample untapped opportunities for digital signage advertisements and other important features that customers will undoubtedly find useful. Yet, for some reason many brands have failed or neglected to take advantage of this potentially lucrative business and brand awareness growth opportunity. Parking lots and underground garages are the first point of contact that customers have with a shopping or retail environment.

While they may be scrambling to try to find a parking spot, commercial monitors that display specific types of information such as directions to additional parking spaces could be very helpful to them.

Wayfinding Technology

One of the biggest complaints people generally have about underground parking lots other than the fact that they’re dark and dank is their lack of directional signage. Whether you’re in a condo building or shopping center, sometimes it can be hard to find your way around, especially when you’re in a hurry to find an available parking space. Commercial LED displays are a great solution to this problem. Not only can they direct you to an area with available parking, but they can also help you find the nearest street exits and building entrances so you’re not left wandering around helplessly.

Better security

a high number of car thefts occur in parking lots and it seems to be the responsibility of vehicle operators to make sure their vehicle is secure. With LED screens, car parking facilities can display security alerts to discourage any car thieves who are planning opportunistic thefts.

Speed limit displays

Inside a car park, it is very important to manage safety – pedestrians and drivers are all on the move simultaneously. With car park digital signage, parking operators can effectively display speed limits to continuously remind users that they need to be vigilant of speed limits and safety when navigating through a car park – be it in a vehicle or on foot.

Opportunities for Promotions and Advertisements

As mentioned, parking lots offer a lot of often missed opportunities for advertisers to get their brand messaging and promotions out there. From pillars to bare walls and even digital displays hanging from the ceiling, there are plenty of prime advertising spaces inside commercial parking lots.